how can Snapple revive its playful personality across the nation?

in a world overcomplicated by technology and too many options, snapple is easy as shake, pop, sip.

BRAGGING RIGHTS:


Concept
Video storyboard & shooting
Tagline design & animation
Print design & art direction
Case study storyboard & animation

Best Creative for 2016
AAF National Student Advertising Competition


OUT OF HOME, IN STORE, AND PRINT

 

COMMERCIALS

 

to learn more about this campaign, watch the case study video, or read the plans book.